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IWTO NEWS
Making the Case for Wool in the EU’s Bioeconomy
IWTO participated in a high-level Sustainable Livestock Intergroup event at the European Parliament, where scientists, farmers and policymakers examined why current EU Environmental Footprint methodology disadvantages natural fibres — and what needs to change.
Why PEF Needs to Rethink Land Use
The way land use is measured in the EU Product Environmental Footprint has significant implications for wool. Here we look into why the current LANCA model produces misleading results for extensive grazing systems — and what a fairer, science-based approach would include.
Top 4 Reasons Your Next Workout Needs Wool
Discover why wool is redefining activewear with breathability, odour resistance, UV protection and natural performance without microplastics.
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