IWTO fully supports Copa-Cogeca's call for the EU to reclassify raw wool and remove the regulatory barriers preventing European farmers from bringing a valuable, globally traded commodity to market. Here's why the current situation needs to change.
From Norwegian heritage knitwear to Mongolian cashmere ceremonial deels, American ranch-to-ceremony traceability to Australian Merino performance base layers, wool is out in full display at the Milano Cortina 2026 Winter Games. IWTO looks at how wool and cashmere are showing up across four nations, and the supply chains behind them.
IWTO attended the OECD Forum on Due Diligence in the Garment and Footwear Sector in Paris, where discussions on e-commerce pressures, fast fashion regulation, and a new recycling due diligence guide set the agenda for responsible business conduct across the textile chain.
Classic denim reimagined with merino wool delivers the authentic indigo look consumers expect with added breathability, natural thermoregulation, and machine-washable convenience. This technical innovation from Suedwolle Group demonstrates wool's adaptability and opens new market opportunities.
Research commissioned by British Wool and IWTO shows wool duvets outperform synthetic and down alternatives in thermal insulation and moisture transmission, the two factors most critical to sleep comfort.
From NASA's International Space Station to skincare, discover five unexpected places where wool's unique properties are making a difference in 2026.
WTO welcomes ZDHC Foundation as a new member. Learn how ZDHC's Roadmap to Zero Programme and sustainable chemical management expertise strengthen the wool industry's commitment to environmental protection and safer textile production.
New peer-reviewed research demonstrates that accounting for biogenic carbon shows a truer picture of wool's emission intensity. Published in Agricultural Systems and verified by TÜV SÜD, the study applies ISO standard 14067:2018 to reveal wool's true environmental impact within natural carbon cycles.
When we launched the IWTO Green Book Project, we set out to address a fundamental challenge facing the wool industry: how can we accurately communicate wool's true environmental performance when current measurement systems were designed for factories, not biological systems? As we close out 2025, we take a look at what has been achieved...
Discover the remarkable story of wool sheep (Ovis aries aries), from ancient Mesopotamia to today's global industry. In this post we explore the major breeds, their diverse applications, and the ancient partnership between sheep and humans that sustains over 1 billion livelihoods worldwide.