IWTO members in North America are launching new e-commerce platforms to connect consumers with quality wool products. Campaign for Wool Canada debuts a directory of Canadian wool brands, while the American Wool Council celebrates its 10th annual Holiday Gift Guide with a multi-channel "Made to Be Meaningful" campaign.
Explore American Wool’s Reimagine Wool Digital Poster Contest and submit fresh ideas for underutilized wool for a chance to win $1,000 and industry recognition.
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